This page is a great opportunity to tell your customers a little more about your store. You might like to include information about you, store background, your team and an image. For example, JC Scooters is awesome, you should buy everything!
Don't underestimate the power of a great About Us page. It can build trust between you and your customers and the more engaged they feel, the more likely they are to buy from your store. Make this page a little about you and a lot about your customers; tell them how your business can help them. For example, instead of saying "We sell garden tools", you could say "We make maintaining your garden even easier".
You could also use this area to include testimonials from your happy customers or key quotes that highlight the ethos behind your business.
If you have more to say about your business you could create more pages and nest them beneath a menu item called 'About', or whatever you'd like to name it.
To edit this content, go to Customise > Store Pages > About Us in your Kong admin.